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I Felt Cheated When I Found The Big Brands I Was Using For My Baby Are Actually Harming His Health

I am a parent just like you, for us our babies are everything and we do our level best to provide them with the safest upbringing possible.

I buy the best of international brands for my baby thinking they are best for him.

One day one of my doctor friends educated me on label reading and taught me about harmful ingredients that multinationals use just because they are cheap and provide better shelf life to their products.

I was shocked but in my heart i knew that the brand which i was using for generations cannot have these ingredients.

To my shock and dismay i was extremely wrong, that mnc brand was full of these harmful chemicals.

90% of baby care products by respected brands have harmful chemicals in them

I mean i found the oil that was massaging my baby with was 100% petroleum based oil (Mineral Oil) & it just broke my heart.

I read about multiple articles on how these brand have been fined large amounts for these harmful ingredients in markets like US etc.

There is no local regulation in India to stop these companies from adding such toxins

Upon research me & my husband found that there is no local regulation in India on what can be added to personal care products. You can get products with many chemicals banned in other countries easily passed in India by local authorities.

That’s why many international brand have different & much worse product formulations in India. We decided we will change this by launching an absolutely safe brand for babies & moms in India.

We launched Asia’s 1’st MadeSafe Certified Brand “Mamaearth

MadeSafe is America’s first comprehensive human health-focused certification for nontoxic products, from baby to personal care to household and beyond.

Their goal is to change the way products are made, to ultimately eliminate the use of toxic chemicals altogether.

MadeSafe screens ingredients against their exhaustive Toxicant Database of known harmful chemicals, which is made up of thousands of chemicals found on scientifically authoritative.

MadeSafe scientifically examines ingredients for bioaccumulation, persistence and aquatic toxicity. All this means your MadeSafe certified mamaearth products are completely toxin free and safe, which is what every child really deserves.

  • Formulated by expert doctors

  • Ph balanced

  • Every ingredient passed and approved by MadeSafe

  • Certified safe for sensitive skin by european labs according to Euro standards

  • Enriched with natural and organic actives for your babies

Know Our Products

Mamaearth Gentle Cleansing Shampoo for babies (0-5 Yrs)

  • MADESAFE – Asia’s first MadeSafe certified brand

  • TEARFREE – Tear Free, Gentle yet efficacious, 5.6 Ph level best suited for baby skin

  • NATURAL CLEANSERS – Enriched with goodness of Coconut based cleansers and Jojoba Oil to nourish your little one’s scalp

  • DERMATOLOGICALLY TESTED – Clinically tested in Europe, Hypoallergenic and Fragrance free (Natural flower extracts for fragrance)

  • NATURAL FRAGRANCE – No Synthetic fragrance, contains mild natural fragrance from essential oils

Mamaearth Deeply nourishing wash for babies (0-5 Yrs)

  • MADESAFE – Asia’s first MadeSafe certified brand

  • TEARFREE – Tear Free, Gentle yet efficacious, 5.6 Ph level best suited for baby skin

  • NATURAL CLEANSERS – Enriched with goodness of Coconut based cleansers and Jojoba Oil to nourish your little one’s scalp

  • DERMATOLOGICALLY TESTED – Clinically tested in Europe, Hypoallergenic and Fragrance free (Natural flower extracts for fragrance)

  • NATURAL FRAGRANCE – No Synthetic fragrance, contains mild natural fragrance from essential oils

Mamaearth Mineral based Sunscreen for babies (0-5 Yrs)

  • MADESAFE – Asia’s first MadeSafe certified brand

  • ACTIVE ZINC OXIDE – SPF 20+ protection with minerals of Zinc Oxide against the harsh UV rays

  • DEEPLY NOURISHING – Enriched with goodness of calendula extracts, shea & cocoa butter to deeply nourish baby’s skin.

  • DERMATOLOGICALLY TESTED – Clinically tested in Europe, Hypoallergenic and Fragrance free

  • NATURAL FRAGRANCE – No Synthetic fragrance, contains mild natural fragrance from essential oils

Mamaearth Diaper Rash Cream for babies (0 – 5 Yrs)

  • MADESAFE – Asia’s first MadeSafe certified brand

  • ACTIVE ZINC OXIDE – Contains 15% (Higher than Desitin & Sudocream) Micro Ionized Zinc Oxide from Germany to protect baby’s rashes from wetness

  • NATURAL HEALING – Enriched with goodness of calendula extracts, shea & cocoa butter to deeply nourish baby’s skin.

  • DERMATOLOGICALLY TESTED – Clinically tested in Europe, Hypoallergenic and Fragrance free

  • NATURAL FRAGRANCE – No Synthetic fragrance, contains mild natural fragrance from essential oils

Mamaearth Daily Moisturizing Lotion for babies (0-5 Yrs)

  • MADESAFE – Asia’s first MadeSafe certified brand

  • DEEPLY NOURISHING – Enriched with goodness of calendula extracts, shea & cocoa butter for deep nourishing of your baby’s skin.

  • NO HARMFUL CHEMICALS – Completely free of harmful chemicals like parabens, phthalates, PEG, mineral oil, fragrances etc

  • DERMATOLOGICALLY TESTED – Clinically tested in Europe, Hypoallergenic and Fragrance free

  • NATURAL FRAGRANCE – No Synthetic fragrance, contains mild natural fragrance from essential oils

Mamaearth Soothing Massage Oil for babies (0-5 Yrs)

  • MADESAFE – Asia’s first MadeSafe certified brand

  • 100% NATURAL – 100% natural blend of Sesame, Olive, Almond & Jojoba oil amongst others

  • NO HARMFUL CHEMICALS – Completely free of harmful chemicals like LIPIDS, parabens, sulfates, phthalates, mineral oil, petroleum, synthetic fragrances or dyes

  • SESAME POWER -healing and immunity building power of cold pressed sesame (til) oil

  • NATURAL FRAGRANCE – No Synthetic fragrance, contains mild natural fragrance from essential oils

What Super Moms Say About Our Products

Rashmi Pandey

This stuff, I don’t know why or how, but it’s magic. My daughter has a had a horrible red rash on her bum since she wears diaper all the time. Nothing would help her poor sensitive skin.

We tried everything that typically works, Vaseline, Himalaya diaper cream, steroid ointment, etc. Nothing helped her, and I was seriously starting to lose sleep over it.

A friend of mine recommended this, and I finally was like why not? Considering I had literally tried EVERYTHING else for the rash on her bum, within ONE application the stubborn rash on her bum was gone OVERNIGHT.

Esha Gosian

Like any mom, I’m very conscious about what I put on my baby’s body. I have tried a few body baths like Aveeno and Chicoo but it gives her dry skin.

I loved these. They smell great, they are gentle on skin, and they have no harsh chemicals!

It gives me peace of mind to know that it is MadeSafe certified and all ingredients in this product are safe for her skin. It’s a total win-win for any mom/baby.

Akanksha Virmani

I always thought to myself, oil is oil. I’ll just use coconut oil since I use it for everything else but when I was given a sample of this, I knew I was wrong.

This oil is different than any other oil ive ever used. First of all it doesn’t feel oily. It feels velvety and goes right into the skin.

We love this stuff. The brand is Asia’s 1st MadeSafe brand and is wonderful in general.

Anshu Das

This lotion is amazing. It came in a good sized bottle with enough to last quite a while. I received a small sample in a welcome baby gift bag and I loved the lotion so much I bought it.

What I really like about it is that it smells really good without being overpowering. It is not greasy feeling and it has made my baby’s dry skin feel so soft.

I love that it is made with safe ingredients so I feel comfortable putting it on my baby knowing that she isn’t getting a bunch of nasty harmful chemicals on her precious body. Will definitely buy again

Toxins are chemicals used in cosmetics* and other products for various purposes, some as preservatives and others as dyes, fragrances, actives etc. Multiple studies have revealed that these toxins can have many side affects some of which are life threatening. Constant use of some toxins like formal dehyde, 1-4 dioxane, parabens etc have found to be leading to cancer. Other side-affects include learning disabilities, eczema, skin ageing & early puberty.

A small guide to common toxins is mentioned below, read the ingredients &try and avoid products especially for your baby with anything that has

  • Parabens
  • Mineral oil
  • Fragrances (can contain phthalates)
  • PEG (Poly Ethylene Glycols)
  • Sodium Laureth Sulfate/SLES
  • MEA, DEA, TEA (Ethanolamines)
  • Triclosan
  • Talc (May contain asbestos)
  • Homosalate&Octinoxate (Found in Sunscreens)

We as parents want the best and the safest products for our babies. But the hard truth is, majority of baby brands available in the Indian markets contain harmful toxins like parabens, phthalates, fragrances, mineral oil etc which no parent would even want anywhere around their child. Happy to share, Mamaearth is the only “Made Safe”* certified toxin free brand in India which is free of all known toxins which are banned in most countries. More importantly, more than just a brand, we make our products out of love and care. We use what we sell on our own baby. Try us once and you will fall in love with Mamaearth’s Baby Safe World.

*http://www.webmd.com/parenting/baby/news/20090312/report-toxins-common-in-baby-products#1
**madesafe certificate page

Yes. Yes and a thousand times yes. Mamaearth is made in ecofriendly GMP certified facilities, and carries no toxins, dyes, fragrances or anything which is even close to the word ‘unsafe’. All our products are clinically tested to be hypoallergenic. However, Take Note: we as humans, have different skin type, and chances are, your little one could be allergic to one of the essential oils in the products. We always recommend to first test the product by applying it on the wrist to check if there are any visible reactions. This should be a mandatory practice for all products across all brands for all age groups not just ours.

Without a doubt.

Since the products are designed for our babies, we can use them from the very first day. Our products are clinically tested to be toxin free and have a PH balance of 5.5-5.7 which is the recommended balance for our little one’s skin. All our products are clinically tested to be hypoallergenic. However, Take Note: we as humans, have different skin type, and chances are, your little one could be allergic to one of the essential oils in the products. We always recommend to first test the product by applying it on the wrist to check if there are any visible reactions. This should be a mandatory practice for all products across all brands for all age groups.

Absolutely. As a matter of fact, all our products are not just Paraben Free but also free from Phthalates, PEG, DEA, Fragrances, Dyes, Formaldehyde and other ingredient which isn’t suitable for our babies. Do not worry, with Mamaearth’s products, you will have one brand which is Certified 100% safe for your babies, and with that you will have one less thing to worry about.

Given the fact that all our products are toxin free & most ingredients are plant based, they work equally well on sensitive skin. However. We recommend you to test the product on your baby’s wrist first, to check for any allergies. Do this for all products, and not simply for ours.

Oh Yeah!
Mamaearth’s massage oil is made of up 100% natural oils & 100% love. Ease his tummy, tickle him a little and do all that with our massage oil. It contains cold pressed sesame oil, virgin coconut oil, extra virgin olive oils and other amazing essential oils which are all great for your baby’s young skin. A little suggestion, add tons of Mama Love to make the massage 10x times effective.

Yes, Mamaearth is the ONLY MADESAFE CERTIFIED* brand in Asia. Which means, we are not just approved from an agency but from a panel of expert MD Doctors (Pediatricians, Dermatologists, Cosmetic scientists) who develop & approve guidelines for baby products. So, keep your worries aside, we have the best of science and love backing us up.

For starters, we are the ONLY MADE SAFE CERTIFIED* brand in Asia. We do the requisite microbiology and toxin tests to ensure that all products have zero toxins and no products are even close to the word ‘unsafe’.

Yes. We are a new brand, but more than simply looking at us as a brand, view us as parents. We are not a mega brand, trying to cut corners, reduce cost or mint money. We as parents went through some disastrous days which we don’t want any other parent to go through. We are here to make sure you trust our brand, love using it, and at least have one thing less to worry about. Also, are the only Made safe certified brand in Asia, where we have passed stringent standards set by doctors and scientists**. Try us once and the next time you will be answering this for us to your friends and relatives.

Why take the trouble of hunting us down at local markets with your bambino? Our products are simply a click away. Click here*** to try our range of awesome products.

Not just recommendations, we have a panel of real mothers who are continuously reviewing our products. We take their genuine reviews into consideration, which we further use on product improvisation & for creating new solutions. We have a dedicated section where moms can read what other moms have to say about us. Click here to read****.

NO. We do not support animal testing. Plus, how can you test a baby product on an animal? Right? However, we have clinically tested all our products on humans with patch testing to ensure no product cause any allergy. Hey Mama, don’t worry, your child is absolutely S-A-F-E.

Yes, you, your toddler, your kids & everyone in your family including your grandparents can use these products. Go ahead, try it.

Yes, if you are not satisfied with our products (the chances of which are bare minimum), please write to us at [email protected]. We will ask you to return the products and ensure full refund.
*http://madesafe.org/certified-products/by-brand/ **http://madesafe.org/about/advisors/
*** Link to Products page
**** Link to testimonial pop up

Currently, we are present only in the baby care category. Click here to check it out *

No. We exist to solve all the little problems of parents. Currently, we are in our first phase where we have launched baby care products. Soon, we will be launching our “Mama to be” and “Mama” ranges which will be followed by our kid’s range of products. We have plans on becoming THE preferred brand for your complete family.

Yes. And here’s why: water-based skincare and cleaning products without preservatives can get contaminated and breed harmful bacteria and microorganisms. That said we do not use harmful preservatives like parabens, sodium benzoate, phenoxyethenol etc. but instead use plant based preservative systems.

The answer is a big NO. No matter which brand or essential oil it is, or how much you are using it, it is NEVER safe to use ANY essential oil NEAT (without a carrier oil or some other dilution material). All essential oils should be diluted for use, especially for babies and children.**

Our baby oils have essential oil which is diluted using base oils and butters. So, their benefits are reaped and nobody is harmed. A win-win situation for all

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